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Online advertising can be costly and scalable, but ensuring that ad spending is protected and effective is a major challenge, with significant resources lost...

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The influencer marketing industry was priced at 21 billion in 2024 and is projected to rise to 25 billion pounds by the close of...

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Retailers are becoming more optimistic about their near-term trading outlook after a “challenging winter”. For the first time since last September, a majority expect...

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